The Benefits of Custom-printed Parcels
When it comes to packaging your products for delivery, you might think of satchels or boxes with little to no design on them.
But it doesn’t have to be this way!
Custom printing allows you to customise your parcel options to reflect your brand and wow the customer. And the best part is that there are multiple ways you can custom print your parcels.
Whether it’s through branded sustainable packaging, bespoke courier bags or customised labels, you’re truly spoiled for choice. There are also some great benefits you can reap when you add a bit of branded flair to your parcels – and we’re going to cover these benefits and more in this blog!
Brand Awareness
Growing your brand awareness is one of the great advantages of having custom-printed parcels. When your logo and brand is splashed across a box or satchel, it can help build brand recognition for your existing and potential customers. If your branded package stands out, then your customers are likely to share it on social media with their followers or to their friends through word-of-mouth.
In addition, people are likely to reuse cardboard boxes for day-to-day tasks. And if your box is branded and other people see it, they might enquire about the brand on the box and do their own research.
Professional Appearance
Having a printed parcel, be it box or satchel, is a great way to show your professionalism while staying on brand. By making your parcels look more legitimate, your customers are more likely to trust your brand and feel comfortable ordering from you again.
By extension, the first impression of your brand counts, and this applies to your packaging. By ensuring your parcels are secure and tight, your customers are more likely to trust that you care about your product and their happiness. This attention to detail can go a long way, as customers who know their order will be packaged safely will buy from you time and again.
Sizing to Suit Your Product
One of the great things about custom printing and packaging is that you can customise the size of the parcel to suit the product you’re shipping. This is especially advantageous when your product doesn’t conform to conventional packaging sizes.
Custom-sized boxes and satchels also help reduce the likelihood of damaged products. And when the customer receives a damaged product, they’ll return it back to you or make a complaint about their experience. This can be damaging for your brand, especially if the reviews are shared and re-shared across social media. But you can reduce this risk by investing in customised packaging – it’s as simple as that!
You can also save money by having boxes or satchels tailored to your product, rather than investing boxes that aren’t the right size for your products. Another great thing about custom packaging is that you can buy in bulk, so if you’ve got a best-selling product then you’ll have an abundance of packaging to support order volume.
Add some Branded Flair to Your Parcel with Blu Print
Here at Blu Print, we pride ourselves on providing a number of custom-printed parcels to suit brands across numerous industries – all with a focus on eco-friendly products!
So, whether you’re a new business looking for a reliable packaging partner or an established business looking to shake things up, then we’ve got you covered.
Get in touch with our team and discover our range today!
Image Credit:
Original image source:https://www.pexels.com/photo/person-handing-over-packages-6868618/